We are a strategy, management and growth agency that takes ownership of ecommerce as a single commercial function for product-led brands, scaling them past the point where separate specialists can effectively manage operations.
We run ecommerce the way a founder would: with commercial judgement, brand empathy, and a focus on long-term profit. We help your brand scale without losing what made it desirable in the first place. Whether managing a single aspect of your ecommerce or the entirety of it, we think and work holistically, embedding our team of operators who built their careers brand-side, structuring for growth and driving the resulting performance.




















nathalie longuet
ceo
pangaia
We integrate fully into your business, taking responsibility for daily ecommerce operations. This can involve collaborating with your existing team or managing the entire function, including third-party oversight and organising your complete DTC offering. Some engagements begin with clear direction and a list of structural fixes; others start with a comprehensive channel audit. We provide everything from website execution to senior commercial oversight, delivering expert skill sets precisely when you need them.
Plans, decisions and performance all run to a set structure, driven by tested playbooks and 30-, 60-, and 90-day cycles built around outcomes rather than activity. Everything we do is backed up by centralised reporting that gives the full picture, not just a channel in isolation.
We bring together industry-leading platforms like Shopify, Klaviyo, Meta, and Google to support your commercial strategy. Backed by a curated network of trusted tech and agency partners, we ensure every tool works in lockstep to drive your bottom line.


















We measure our success by your bottom line, but our work has earned consistent industry recognition over the last few years. These awards serve as proof that a unified, operator-led approach to ecommerce delivers real, compounding growth.
2025
FINALIST
global agency awards
2025
WINNER
global agency awards
2025
WINNER
UK DIGITAL EXCELLENCE AWARDS
2023
WINNER
global agency awards
2023
WINNER
EURPEAN ECOMMERCE AWARDS
2023
WINNER
UK DIGITAL GROWTH AWARDS



















Kirsten Romo De Vivar Graves
Growth Lead
"Ecommerce is one of the best ways to learn business because it pushes you to think like a mini CEO — understanding the numbers, your customer and how to sell. At HEUR, you get a team of specialists who’ve walked that path before and can help you get where you want to go"

Charmain Seleka
Project Executive

Lucy Saunders
Marketing Manager
"Brand builds the trust; marketing drives the action. After years of shaping independent brands as a freelancer, I brought my design background into marketing management to connect those two dots. Now on the agency side, my focus is ensuring that every creative and marketing choice we make fundamentally serves a measurable business goal."

Ben Philips
Ecommerce Director
"Design gets the attention and earns the click. UX earns the trust and builds confidence. Performance earns the conversion. Having worked brand side for the majority of my career at places like Drake's and Goodhood, I know all three have to work together - not just for the site but for the brand."

Esme Seddon
Head Of Growth
“Growth is almost never about pulling just one lever. What I love about working with the amazing team at Heur and the brand teams we partner with, is connecting everything together so that nothing operates in a silo. Working closely with great people to really understand the brand and its customers, then building ecom, acquisition and retention around one connected strategy.”

Ben St. George
Director of Business Development

Chris Raven
CEO & Founder
"Originally, I co-founded Heur because I had a passion for ecommerce and wanted to build an agency that did things 'right'. If anything, this motivation has developed and strengthened as Heur has matured. I get excited seeing positive change across our clients, colleagues, partners, and ultimately, the business our team is helping shape and grow."
Read our magazine for clear, operator-led insights. We share the practical strategies and commercial advice you need to scale your bottom line.
read more
See exactly how we deliver compounding results. Explore our case studies to discover the strategic, connected gains we build for product-led brands.
read more
We are building a library of downloadable resources. Soon, you can access the exact tools and operational frameworks we use to drive growth.
COMING SOON
The people you meet. Heur is small by design and staffed with senior operators, so the person setting the direction is the person running the work. There is no account layer sitting between you and the decisions.
Product-led DTC brands with between roughly £1m and £25m in ecommerce revenue, with a sweet spot around £10m. Below this threshold, the structure costs more than it returns. Above it, the business case for building an in-house function becomes stronger.
Both. Where an internal team exists, we sit above it to provide strategic direction. Where there is a talent gap, we fill it until you make the right hire. What we will never do is duplicate a function that is already performing well
We are not a design and development agency, nor do we run creative production. We utilise specialist build partners and manage them commercially, so the build starts from your trading strategy.
We are fully remote. The team works where the clients are, and the trading rhythm is weekly rather than quarterly, so the calendar matters more than the distance does.
We operate across the platforms our clients trade on, including Shopify. Choosing a platform is as much a commercial decision as a technical one, and we help you navigate it on those terms.
It started with operators who had run ecommerce inside brands and watched it run by committee everywhere else. The gap was a firm that would take the whole function and answer for the number at the end.